Every great story starts with a “Meet-Cute.” 💜

For Boxly and Damira Dental Studios, the sparks back in 2022. It wasn’t long-walks-on-the-beach talk; it was “high-volume-call-center” talk.

Anushika Brogan (CEO, Damira) knew right away that our goals were perfectly aligned. We both wanted a front desk that never sleeps and a patient experience that never misses a beat.

Why We Knew Damira Dental Studios Was the Right Beta Partner

From the beginning, Damira Dental Studios stood out as one of the ideal beta partners. Their willingness to embrace innovation, challenge ideas, and provide honest feedback made them the perfect practice group to help shape the AI Front Desk. By working together in a live environment, we were able to refine the platform around real patient interactions and the day-to-day needs of busy dental teams.

Building a product like the AI Front Desk isn’t something you do in isolation. It needs to be shaped by real practices, real patient journeys and teams that are willing to challenge ideas as much as they embrace them.

We first connected with Damira Dental Studios in 2022. After spending time together at a conference, it quickly became clear that we shared the same outlook. We weren’t just talking about AI, we were talking about solving genuine problems in patient communication.

At the time, Damira was planning a new contact centre and managing a high volume of patient enquiries, many of which were simple, repetitive questions. They weren’t looking for technology for technology’s sake; they were looking for a better way to support their team while maintaining a consistent patient experience.

When we introduced the concept of the AI Front Desk, the conversation immediately centred on the problem we were trying to solve, not just the features we were building. That alignment made all the difference.

Over the following year, we worked closely together to refine the platform, test ideas and adapt the product based on real feedback. Damira wasn’t afraid to trial new technology, ask difficult questions or push us to make the product better, and that’s exactly what you want from a beta partner.

They also shared our belief that AI should support people, not replace them. The goal was never to remove the human touch from patient communication. It was to give front desk teams the consistency and support they need to focus on the conversations that matter most.